Experiments
A/B results
No tagged orders yet
Both experiments are running and recording. A visitor's variant is written onto their cart, and Shopify copies cart attributes onto the order at checkout — so results appear here as soon as a tagged cart converts.
What this can and cannot tell you
A variant reaches us by riding an order, so this knows how many people bought under each one and nothing about how many saw it. "Which sells more" is answerable. "Which converts better" is not.
Assignment is even by construction, so a lopsided split is real evidence — but only once each arm has enough orders for the maths to hold. Below that it says too early rather than showing a number that looks like proof.